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MAJOR CAMPAIGN
Fall 2023, Campaigns Class
Build-A-Bear is a beloved brand known for its interactive and personalized stuffed animal experiences, is embarking on a rebranding journey to infuse more playfulness into its image. The goal is to shed any perceived corporate stiffness and return to its roots as a fun, creative, and engaging brand that appeals to children and the young-at-heart.
Awarded 2 Silver for the Graphis New Talent Annual 2024
Credits:
Freepik, Build-A-Bear